An Inside Look at Programs & Events

As the Conference Manager for the National Stationery Show I enjoy seeing the buyer education program come together from start to finish. It’s exciting to learn about the topics being considered, and who the best speakers are to deliver a particular program. Over the past few months the show manager and marketing team have worked hard to put together a comprehensive line-up that will benefit both attendees and exhibitors. Make sure to take a look at the programs & events page for details on each seminar.

The speakers are true professionals – from Darcy Miller, editorial director of Martha Stewart Weddings to Peggy Post from the Emily Post Institute to industry editors – Caroline Kennedy, Patricia Norins, and Sarah Schwartz. There are also some great demos planned presented by exhibitors and other outside experts. These are always lively and in high demand.

Now that the schedule is secure, all I need to do is plan the logistics and all you need to do is register!

Our exhibitors are now registering for the pre-show webinars. We hold sessions to help them learn tips on marketing, operations, visual merchandising & in-booth sales. The marketing communications webinar is fast approaching on Friday February 12th . Want the inside scoop? It’ll cover insight into what makes a great press kit, social media advice, affordable marketing ideas and much more. It’s really perfect for new exhibitors and experienced exhibitors that need some fresh, new ideas. The best part is the opportunity exhibitors have to ask questions and get immediate answers from the trade show marketing experts!

Keep reading our blog for more inside information on the 2010 National Stationery Show!

Until next time,
Jess

New Role, New Excitement!

I just passed my 3 year anniversary at GLM and thinking back, a lot has happened these past 3 years. I remember the days when I didn’t know what a directory looked like and S-T-A-T-I-O-N-A-R-Y was the way I spelled the cute paper that I write my notes on (admit it, most of us have made the mistake!) I also remember the first time I saw a concrete, open space transform into an exciting trade show, danced at my first opening night party and attended my first seminar.

My first trade show was the National Stationery Show.
My first opening night party was the NSS Rainbow Room Party.
My first seminar was about successful and effective visual merchandising.

This May I’m excited to continue this annual tradition of working the National Stationery Show. With all of the bright colors, new products and people from all over the world, I would be crazy not to be excited. I love talking to new people and learning about our exhibiting companies. No matter how many trade shows I’ve been to, there are always great people to meet and things to learn.

Speaking of new, I have a new role at the Show this year as Conference Manager. I’ll be spending most of my days on Level 1 of Javits coordinating the seminars and meetings. Although I’m not an exhibitor or an attendee, I try to attend the seminars to better understand various aspects of the business. This year’s topics are very interesting and the speakers are well-known experts in their field. My hope is that all will run smoothly, so that I’ll be able to learn from the pro’s!

Then, after an expectedly chaotic opening day, I’m excited to celebrate at our annual Opening Night Party at the Rainbow Room in Rockefeller Center. Let’s face it, it’s not every day I get to watch the sunset over the New York City skyline while eating amazing food and chatting with exhibitors and attendees of the Show. Then after the sun has set I love watching people smile and laugh while dancing on the rotating dance floor. And okay, once and a while I join them too!


Well the Show isn’t here yet, so I must get back to work. I hope some of you faithful readers will be joining me at these exciting events (make sure to say hi)!

Check out our website for information on the show, seminars and party. Or send me an email and I’ll help as best as I can: jreiche@glmshows.com.

*Jess*