Friday, June 5, 2009

Post-Show Bliss

Wouldn’t it be nice if we all could just put our feet up and relax after the Show? And by “all” I do mean “all” – exhibitors, attendees, and show management! Okay, yes, we did have the Memorial Day holiday long weekend, and that was bliss, but right after that, it was back to work.

For buyers, I am sure you have dumped out your bags and luggage and are wading through all the information you collected at the NSS. If you didn’t place orders at the Show, I know you are deciding right now on what you want to bring into your stores. Hard work, I know! I can’t imagine being in your shoes, with all the great products you must have seen! All of us on the Show team have already received calls from many buyers who are trying to remember someone or something seen at the Show, but somehow the contact information has been misplaced. We’re always relieved to be able to help in this situation! Feel free to call us if you find yourself in this predicament: 914-421-3250. As it happens, exhibitors sometimes find themselves in a similar situation, and we can help you find a buyer, too.

Of course, lots of buyers placed orders at the Show, and we are also already getting calls from exhibitors who have not had a break yet because once they got back from the Show to their offices and warehouses, they just started fulfilling those orders. Whew! We all agree, this is a nice “problem” to have.

Many exhibitors have been doing their post-show follow-up with buyers, by calling, emailing information, and mailing catalogs and such to those they met at the Show. This, too, is hard work, but is always appreciated. The buyers you met at the Show are swamped when they get back, and a friendly follow-up call goes a long way.

For us here at the NSS HQ, we do still have some work to do to wrap up the 2009 Show, such as finishing labeling all those photos we took at the Show! (Aaron is the lucky one on the team with that task). I can’t wait for us be able to put up our 2009 “photo gallery.” Today we spent some time running the final edits on a video documentary of the Show - it was fun to watch it and relive the Show a little bit. Simultaneous to this, we are working on our plans for the 2010 Show. I’m already getting excited. We’re going to be looking at a new website design in the next couple of weeks, and we have been dreaming up new programs for exhibitors and attendees alike. It might be practically a year before the next Show, but there’s no time to stand still! I’d be willing to bet it is the same for you “Dear Reader” (as Ann Landers used to say).

So… so much for bliss, right? Bring on the hard work and let's keep our businesses moving forward, full steam ahead!

Until next time,

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